Patti Austin Joins Baby Genius® For Free Concert | May 8th, 2010

GRAMMY AWARD-WINNING SINGER AND SONGWRITER

PATTI AUSTIN JOINS BABY GENIUS® AND SAN DIEGO STATE UNIVERSITY AT INAUGURAL “CIRCLE OF EDUCATION” CONCERT 


Free Concert Featuring Patti Austin Together with the Baby Genius® Characters Set for Saturday, May 8, 2010 at the City Heights Performance Annex of the Weingart Library in San Diego at 12:30 PM

Concert Series Created to Launch Groundbreaking The Circle of Education

Preschool Kindergarten Readiness Program

SAN DIEGO – Grammy Award-winning singer and songwriter, Patti Austin, will lend her distinctive vocals to the inaugural Circle of Education Concert, a live event featuring the Baby Genius® Characters, slated for Saturday, May 8, 2010 at the City Heights Performance Annex of the Weingart Library in San Diego. The concert begins at 12:30 p.m.

 

Created to bring awareness to the groundbreaking The Circle of Education preschool kindergarten readiness program developed in partnership with Baby Genius and San Diego State University, the Circle of Education Concert is a free musical event for children, parents, teachers and teachers-in-training who want to help children begin the most important journey of their lives.

 

Headlining the inaugural event, music legend Patti Austin will be joined by the Baby Genius Characters for new songs from The Circle of Education musical learning system. Every child who attends the free event will receive a Baby Genius gift bag filled with Baby Genius CDs, activity books, board books and more.

 

“I am thrilled to be a part of this noble effort to give children and parents the tools they need to begin their journey into education. For me, music is the strongest door opener to the hearts and minds of people. I applaud Larry Balaban, his partners at Baby Genius, and San Diego State University for seizing the power of music to empower children to achieve and prosper as young students embarking on a life-long journey to fulfill their dreams and goals,” said Austin.

 

“Patti Austin is a consummate performer, songwriter and vocalist whose long history of crusading for social change in support of children is an inspiration to us all. We are truly honored by her unbridled support and enthusiasm for our mission to provide a unified preschool system for all children in America,” said Larry Balaban, CCO of Pacific Entertainment Corporation (PENT), creators of the Baby Genius brand.

 

The Circle of Education uses catchy jingles written and developed to teach and help children when they transition from preschool to kindergarten. As they learn each song, it creates a path to guide their behavior in class and becomes a reinforcement tool for parents to be a part of the learning process of their child’s education. The system highlights basic education fundamentals, socialization skills, hygiene, exercise and motor skills.

 

The Circle of Education program is currently in the third semester of research at SDSU’s Children’s Center to measure the readiness of the program’s participants versus control groups. This spring 2010, the study will expand to Rosa Park School in City Heights.

 

At the heart of the program are songs that are part of a week-by-week preschool curriculum, all based on the power of music. The program will help children begin the most important journey of their lives – their first step toward the future – while it empowers teachers and parents alike by providing access to a new, groundbreaking system of education.

 

About Baby Genius

Multi-award winning Baby Genius® is the premiere musical edu-tainment brand of CDs and DVDs for infants and toddlers, offering child friendly, quality content along with play patterns that nurture, stimulate and prepare children for early socialization and education. Since its launch in 1999, Baby Genius has scored award-winning success as a premiere brand boasting sales of millions of DVDs and CDs, and garnered more than one million views per month on Comcast and Cox Cable in 2008. Awards include 2008 NAPPA Honors Award, 2008 iParenting Excellent Product Award, 2008 Creative Child Preferred Choice Award, 2008 Latino DVD Awards, 2005 iParenting Media Award, Film Advisory Board Award of Excellence, Kids First! Quality Children’s Media Endorsement, Parents Magazine 2002 “Video of the Year,” and Best “Under 3” QSR Program 2004/2005 from Restaurant Magazine. The Baby Genius brand is available at most major retailers and has international exposure in over 40 countries. For brand information please visit www.babygenius.com.

 

About Pacific Entertainment Corporation

Pacific Entertainment Corporation (PINKSHEETS: PENT) produces and distributes entertaining and educational music-based products designed to benefit the well-being of infants and young children. In addition to Baby Genius, Pacific Entertainment produces a variety of CDs and DVDs in the U.S. and licenses its brands for other product categories both nationally and internationally.


The foregoing press announcement
may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause actual results to be materially different from any future results, performance or achievements expressed or implied by such statements. Management’s expectations could be affected by, among other things, uncertainties relating to the Company’s success in judging consumer preferences, financing the Company’s operations, entering into strategic partnerships, engaging management, seasonal and period-to-period fluctuations in sales, failure to increase market share or sales, inability to service outstanding debt obligations, dependence on a limited number of customers, increased production costs or delays in production of new products, intense competition within the industry, inability to protect intellectual property in the international market for our products, changes in market condition and other matters disclosed by us in our public filings from time to time. Forward-looking statements speak only as to the date they are made. The Company does not undertake to update forward-looking statements to reflect circumstances or events that occur after the date the statements are made.

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