DETROIT, MI–(Marketwire – October 19, 2009) – Motown fans sailing to the Bahamas in January
on the Heatwave Celebrity Cruise with iconic music legends The Four Tops,
The Dramatics and Freda Payne now have an even greater incentive to cruise
with the stars.

Hitsville Venture, LLC, sponsor of the January 8-11 2010 star-studded
cruise aboard Royal Caribbean’s Majesty of the Seas from Miami to Coco Cay
and Nassau, has announced that a documentary commemorating the 50th
anniversary of the founding of the Motown record label will be filmed
aboard the ship.

“We will film the shipboard concerts, the parties and all the wonderful
activities with the artists and the fans, and create a permanent historical
record of this unique once-in-a-lifetime experience,” says Herbert J,
Strather, CEO of Hitsville Venture. The Detroit-based gaming and image
branding company is co-owned by more than 50 former Motown artists,
producers, songwriters and musicians.

Strather says he expects the documentary will receive wide exposure
globally via television broadcasts.

Now with more reason than ever to take the cruise (as if getting away from
the bitter cold winter of Chicago, Detroit, London or Berlin wasn’t
enough), fans of the former Motown legends will not only have a great time
but can find fame by becoming part of an important historical record.

Several other former Motown superstars including The Miracles, The Original
Vandellas and The Contours with Joe Billingslea have been invited to join
the gala party on the high seas.

There will be free gifts galore and numerous opportunities to win
one-of-a-kind rare autographed items by the music legends.

Tickets for the Heatwave Celebrity Cruise may be purchased online at
www.heatwavecelebritycruise.com

Everyone who buys a ticket to the cruise online will automatically receive
an autographed copy of the new CD “Motor City Hits: Real Music is Back”
featuring the hit single “Miles Away,” the first new recording by the Four
Tops in decades. The CD also features new music by The Miracles, The
Contours with Joe Billingslea and other former members of the Motown royal
family.

Hitsville Venture