The 1st Annual FRESH Music Festival – Hosted by Doug E. Fresh | Kicks off May 25th, 2012
WITH KEITH SWEAT, SWV, K-CI & JOJO
GUY & DOUG E. FRESH
KICKS OFF MULTI-CITY TOUR
MEMORIAL DAY WEEKEND
HOUSTON, TX (April 25, 2012)– Whether you were rocking Cross Colors, looking to Spike Lee as you tried to Do The Right Thing or tuning into “In Living Color” for the latest moves, you were always eager to find that thing that kept you on the cutting edge of what was hot and new and now back then. But, it wasn’t just the show or the styles that made the 80s and 90s memorable, it was the music featured on the shows and movies and the artists that rocked the styles. It was the music and style of such hit making groups and artists like Award winning R&B singer Keith Sweat, trailblazing R&B girl group SWV, hit making R&B brother duos K-Ci & Jojo and Guy and legendary rapper Doug E. Fresh that was a part of the fabric of our lives and turned our culture upside down. And these are the artists featured on the First Annual Fresh Music Festival, with Doug E. Fresh serving as host.
The Fresh Music Festival will not be the typical concert, but an old school throwback party of epic proportion. It will give fans an opportunity to party and party hard with their favorite artists. From coast to coast, it will bring audiences back to the good ‘ole days as the largest old school party kicks off. Fans will get a front row seat and come face to face with the music and the men and women that changed the R&B game. For one unforgettable night on one stage some of the greatest groups in R&B history will assemble together. From start to finish, the 2012 Fresh Music Festival will bring back the flavor of the old school concert experience complete with spectacular staging, lighting and theatrical effects indicative of concerts from back in the day.
“Concert goers have not witnessed a show like this in many years,” said Gary Guidry, CEO of G-Squared Events & Fresh Music Festival Creator & Producer. “From the staging to the artist line-up this will be a ‘top-shelf’ show. Fans have been waiting for something of this magnitude. From the moment we put tickets on sale in the first 12 markets, we saw immediate extraordinary box office numbers especially in markets usually deemed as “walk- ups. ”
The 2012 Fresh Music Festival Tour is being produced by G² Events. This is the premiere outing for the tour which kicks off in Lafayette, Louisiana over Memorial Day Weekend on May 25th. The Lafayette show will be followed by dates in Houston, TX on May 26th and Greensboro, NC on May 27th. The tour will hit around 50 cities during its entire run this year. Cities for select markets are ON SALE NOW. Tickets are available at all Ticketmaster locations, via phone at 800-745-3000, online at ticketmaster.com or www.freshmusicfestival.com. For more info on the tour, log onto, www.freshmusicfestival.com.
People have fallen in love alongside their songs, made love to their songs, sealed marriage vows with their songs and made babies to their songs. So, whether they had you feenin’, going round and round, temporarily weak in the knees or sweating, there is no disputing that Keith Sweat, SWV, K-Ci & Jojo, Guy and Doug E. Fresh had you jamming non-stop. You couldn’t turn on the radio, watch a movie or go to a party without hearing or wanting to dance to one of their songs. And on the 2012 Fresh Music Festival, they will have you partying all night long.
“With so many new artists rising on the music scene today, R&B has somewhat lost its love and appreciation for real singing with real musicians and bands,” said Guidry. “I wanted to rekindle the fire in fans that I’ve always had for R&B music. I remember the days when music was about love and real issues and truly shaped our culture and lifestyle, basically a day when R&B made you dance. So, I decided to create a tour that featured all my favorite artists on one stage. What you see materializing through this festival is my dream concert and I’m hoping that there are thousands of fans like me who feel the same way.”
Whether you’re thinking of that favorite block party or house party, you’ll get all of that and then some at the 2012 Fresh Music Festival. But, however you put it, you will undoubtedly dance the night away as The 2012 Fresh Music Festival celebrates the rich history and tradition of Black music with the artists that defined the music scene in the 80s and 90s.
The 2012 Fresh Music Festival Dates Are As Follows:
MAY 25 LAFAYETTE , LA CAJUN DOME
MAY 26 HOUSTON , TX RELIANT ARENA
MAY 27 GREENSBORO , NC GREENSBORO COLISEUM
JUNE 1 SAN DIEGO , CA SAN DIEGO SPORTS ARENA
JUNE 2 LAS VEGAS , NV ORLEANS HOTEL & CASINO (ARENA)
JUNE 8 BRIDGEPORT , CT WEBSTER BANK ARENA
JUNE 9 TORONTO , CA AIR CANADA CENTER ARENA
JUNE 16 CHARLESTON , SC N. CHARLESTON COLISEUM
JUNE 17 NASHVILLE , TN NASHVILLE MUNICIPAL AUD.
JUNE 22 GREENVILLE , SC BI LO CENTER
JUNE 23 FAYETTEVILLE , NC CROWN COLISEUM
JUNE 29 AUGUSTA , GA JAMES BROWN ARENA
JUNE 30 RALEIGH , NC PNC ARENA
JULY 1 CHARLOTTE , NC  
; TIME WARNER CABLE ARENA
JULY 3 ORLANDO , FL AMWAY CENTER
JULY 6 MIAMI , FL AMERICAN AIRLINES ARENA
JULY 7 TAMPA , FL USF SUN DOME
JULY 8 DOTHAN , AL CENTER STAGE
JULY 13 JACKSONVILLE , FL VETERANS MEMORIAL ARENA
JULY 14 MOBILE , AL MOBILE CIVIC CENTER
JULY 27 SAVANNAH , GA SAVANNAH CIVIC CENTER
JULY 28 RICHMOND , VA RICHMOND COLISEUM
AUG 3 COLUMBUS , GA COLUMBUS CIVIC CENTER
AUG 4 MACON , GA MACON CENTREPLEX
AUG 10 HAMPTON, VA HAMPTON COLISEUM
AUG 11 BALTIMORE, MD 1st MARINER ARENA
*Line-Up and Dates Subject To Change